At Vega we’re all about thinking. Bright thinking, BIG thinking, smart thinking, new thinking. Thinking of ideas that change our world. After all… ideas are the currencies of the future.
Dr Carla Enslin
Carla is one of the founding members of Vega The Brand Innovation School and heads Vega’s national academic team across four campuses. Vega’s purpose is to graduate a new breed of brand innovators and creative communicators. In this space, Carla’s passion is to navigate students through brand identity development, contact strategy and creative strategic thinking. She also conducts industry workshops and consults companies and their creative teams on the design and communication of their brand identity systems. Carla focused her doctoral research on the potential of alternative points of brand contact in breaking industry and category norms. She received her doctorate from the Faculty of Economic and Management Sciences at the University of Pretoria.
Gordon Cook is a co-founder and School Navigator for Vega. In addition to lecturing full-time and part-time students, Gordon does corporate training for Vega. He has lectured Strategic Marketing Planning and Strategic Execution on two MBA programmes. Gordon is an executive member of The Think Council, part of South Africa’s Design Council, and is involved on various judging panels such as Business Arts South Africa (BASA). After graduating with a focus on modern literature, Gordon launched his career in advertising as a copywriter. He proceeded to consult to the marketing and sponsorship industries both in South Africa and United States. He furthered his studies with a Higher Diploma in Adult Education from Wits and was one of the first registered Chartered Marketers in South Africa.Gordon has helped design and facilitate Creativity and Innovation workshops for the Gordon Institute of Business Science (GIBS) and clients such as Standard Bank, First National Bank, ABSA, Anglo American and Sasol. He has delivered hundreds of brand and marketing specialist workshops to various organisations such as Discovery, SABC Radio, Old Mutual, Create SA and South African Breweries (SAB).
Wynandt is the National Marketing Co-ordinator for Vega with a specific focus on all things digital. He is a passionate musician and plays acoustic- and bass guitar. Dabbles with writing, especially the fine art of short story crafting. Tech fan and admittedly a bit of an apple fan boy. Enthusiastic photographer. He also has a keen interest in business and entrepreneurship and where they intersect with new media. Reader. Thinker. Traveller. Friend. Husband.